16th June 2021
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Backwards Planning: Yes! It’s a Thing

Backwards Planning
By Ken Neufeld

When you are planning do you start at the beginning or at the end. Here is some justification for actually starting at the end and planning backwards. Where do you want to be when the plan is finished? What’s the step just before you are finished? What resources do you need along the way, and what is the best time to do forward planning?

Click on the YouTube video here: 

About Ken: Ken Neufeld is a visionary not for profit executive with senior leadership experience at major arts and cultural organizations in both Canada and the United States. Most recently, Mr. Neufeld was president and CEO at Victoria Theatre Association – a 5 theatre performing arts center attracting over 500,000 patrons annually in Dayton, Ohio. While in Dayton, he conceived and raised the funds for the new PNC Arts Annex, raised $15 million allocated to current use projects and the organization’s endowment, and realized an operational surplus on an over $16 million budget in 8 out of 9 seasons.

Also by Ken Neufeld:

4 Essential Steps for Creating a Successful Marketing Plan

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